First Captioned Online Advertisement on CNN.com!

Whoa…

I surfed the ‘net, and decided to visit CNN.com.

I saw something. I thought my eyes were deceiving me that I was watching captioned online advertisement video. I had to refresh the page to make sure what I am seeing was the real thing.

[kml_flashembed movie="http://www.youtube.com/v/SLXZxjOF8mw" width="425" height="350" wmode="transparent" /]

Yep. It is the real thing.

This appears to be the first captioned online advertisement video on CNN.com sponsored by Capgemini – an outsourcing company focusing on consulting technology.

To learn a bit more about Capgemini, it was founded in 1967 as one of the top 5 IT services and consulting companies worldwide.

That’s perfect. Capgemini did the right thing.

Now, what makes me think…. if Capgemini spends a lot of money to place their video advertisement on CNN.com’s homepage, and yet, all of the videos on CNN are still not captioned.

What’s wrong with this picture? CNN, please explain.

Deja vu, all over again. Will explain in next blog entry. To be continued.

Best,
Amy Cohen Efron